Title: New Age Generic Drugs Generic Medicine are effective and cheap!

Sub heading: Generic Drug industry dates back to mid 1960s, but it never had the kind of exposure as it is getting today. Many pharmaceutical companies are coming up with generic clones of popular medicines. Although it hurts the business of brand name companies, but it has been a boon for common man across the globe.

Generic Drug can be defined as "a substitute or a bioequivalent of a branded medicine with respect to pharmacokinetic and pharmacodynamic properties". People often compare the price difference between generic drug and its branded counterpart. The reason that enables generic manufacturers to sell their drugs at cheaper cost is lesser overhead cost involved while manufacturing. [company] has been selling generic drugs to its customers across the globe for over a decade now. Over 250 different types of generic drugs are being sold at discount price. Generic Drugs sold at [COMPANY] usually come in pack of 30 and 90 tablets or capsules.

In the USA the Food and Drug Administration (FDA) is ensures that the generic medicines sold at your local pharmacist are "safe and effective". To get approved by FDA, generic drug manufacturers are required to prove that their formulation exhibits bioequivalence to the innovator product. After checking the drug by putting it under strict guidelines, FDA approves the generic drug just as innovator drugs were approved. As quoted by FDA Commissioner "In the United States, improving our own generic drug industry has been one of my top priorities as FDA Commissioner. Generic drugs that are approved by FDA are just as safe and effective as their brand-name counterparts, and they often cost 70 percent less."

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